US Military Purchase Program

We have two discount programs in place with special pricing based on your qualifications.  This page is for our US Military Discount Program.  For our VIP, Guide, and Industry Pro Program, CLICK HERE


U.S. Military Discount

To thank our active, retired, or former U.S. military service men and women, we offer a special discount program.  If you qualify, please email us at with the following:
1. One of the following for verification:
  • Digital photo or scan of a DD214 (censor out any sensitive info - your name is all we need)
  • Email from a .mil email address  (put this email address in the form, and we will send you a confirmation email)
  • Other forms of verification may be accepted on a case by case basis.

 2. The email address associated with your Allen Fly Fishing account (if you don't have one, please make one before you send in your verification email.



  • 1. Your discount applied through your account is the only discount allowed on your orders unless otherwise noted.  Use of discount codes or other sale prices on top of your VIP discount is seen as an abuse of privileges.  If the discount you would receive with a discount code is greater than what you receive through your VIP account, we suggest logging out of your account and checking out as a guest or under a separate account to not double up on discounts.  This also includes discounted store credit (Allen Bucks).  Allen Bucks are not to be applied to VIP orders.
  • 2.   Your discount prices and the products purchased by using them are for your own personal use only, unless otherwise agreed upon for special situations beforehand.  We have had an increase in VIP program members using their accounts to supply friends with gear.  If we suspect this is happening, we will contact you to inquire about suspicious purchases.  Items purchased on your discount are not to be resold within 2yrs of the purchase date, unless the product has been discontinued and replaced with a new model that you have purchased.
  • 3.  Your discount privileges are not to be made public to anyone.  We have seen an increase in social media comments with program members saying they get a discount through Allen.  This looks bad for us, and results in non-qualified customers demanding the same discounts.  As with any VIP discount program in this industry, we request you keep your discount privileges private and enjoy the benefits of getting great gear at a generous discounted price.  If you'd like to refer your peers who would qualify for this discount, we encourage you to do so, however.
  • 4.  Your discounts are a privilege.  This is a difficult one to say tactfully, but your place in this program is a privilege that can be lost.  We have received emails from VIP program members demanding bigger discounts or better prices.  This type of behavior will result in loss of privileges.  We operate on much slimmer margins for our retail prices than most other companies, so our discounts can sometimes seem slim in comparison to many others.  We offer the best discounts we can afford to offer, and are constantly re-evaluating them. 


If you have any questions at all, please never hesitate to contact us.

Guide and Pro Purchase Program

Our guide and pro purchase program is in place for licensed guides and industry professionals.  Professionals may include:  pro rod builders, commercial fly tiers, outdoor journalists, fish and wildlife officials,  or board members from conservation organizations. If you feel you qualify, please email us stating your qualifications, and include proof of your position.  Acceptable forms of proof:

* Digital photo or scan of a guide license

* Digital photo or scan of business license

* Pay stub 

* Other forms of verification may be accepted on a case by case basis.


We reserve the right the deny, suspend, or terminate discount benefits.